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AI Insights · Timothy · January 2025

Top Personal Finance Apps on Android in Kenya Q4 2024

Explore the performance of top personal finance apps on Android in Kenya during Q4 2024, with insights from Sensor Tower.

Top Personal Finance Apps on Android in Kenya Q4 2024

In the fourth quarter of 2024, several personal finance applications saw varied performance trends in Kenya on the Android platform. Based on data from Sensor Tower, here is an overview of the top five apps in this category.

YNAB showed a notable increase in weekly downloads, starting at 61 at the beginning of October and peaking at 136 by the end of December. Its weekly revenue fluctuated, reaching a high of approximately $71 in early October and closing the quarter at around $64. The app also experienced a steady rise in weekly active users, growing from 59 to 151 over the quarter.

Splitwise maintained a consistent revenue stream, averaging around $42 throughout the quarter, with a peak of $50 in late October. The app's weekly downloads were highest at 162 in early November. Active user numbers increased significantly, starting from 107 and reaching a peak of 223 in late December.

Wallet: Budget Expense Tracker saw a steady increase in weekly downloads, culminating in 295 by the end of the year. Revenue peaked at $55 in late November, while active users rose from 441 to 605, indicating strong user engagement.

Mobills: Budget Planner had consistent weekly revenue, fluctuating around $30, with a peak of $42 in early November. However, the app did not record any downloads during this period. Active user numbers remained low and stable, hovering around 8 throughout the quarter.

Finary: Budget & Money Tracker experienced a decline in weekly revenue, starting at $34 and decreasing to $27 by the end of December. There were no recorded downloads, and active user data was unavailable for this period.

For more detailed insights and analysis, visit Sensor Tower's platform.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2025